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Researchers from the University of Connecticut asked heterosexual participants aged 17 to 36 to look at one of four different dating profiles of the same person. Women thought the "enhanced" photos of men both increased their attractiveness and trustworthiness.
When men looked at the enhanced photos, they rated women as more attractive, but less trustworthy. Giphy Putting your best selfie forward: The fact that both women and men rate enhanced photos highly isn't a shock.